The Dom Pérignon Experience

The Dom Pérignon Experience

These connected experiences have been developed for Dom Pérignon to elevate and celebrate their customers in bar and club environments. From an animated ice bucket for club parades, to a takeaway wearable shield, glasses that magically sparkle when champagne is poured in them, and glittering coasters for individuals ordering a champagne glass at the bar – these prototypes aim to create an ecosystem of innovative assets which enhances the brand’s visibility in nightclubs and brings people together.  They can also be connected together to add a truly immersive layer to the experience.

CLIENT
Dom Pérignon
PARTNER
Outform
(Account Management,  Design Direction)
DATE
2019
LOCATION
London, UK
OUR ROLE
Experiential Concept Design, Set Design, Content Creation, Hardware & Software Design & Development, Installation