Google Glasses

Connecting people with a ‘Cheers!’

Google Glasses, (not to be mistaken for the eye wear) was a creation by Hirsch & Mann for Pernod Ricard to explore a way for people to connect and engage at an event. For centuries we have clinked glasses and exchanged stories but in the modern world we normally share our contact details via business cards, which normally leads to an awkward moment.

The Google Glasses allow you to cheers a glass with a person and exchange your details from one to another. An LED ring underneath shares your colour, indicating the transfer has taken place. If you have a LinkedIn account or contact details, these could all be easily shared and swapped automatically. Meaning the next day you can just naturally and easily contact anyone you met.

Pernod Ricard
July 2014
San Fransisco, USA
Behind the scenes