Converse Chuck II Launch

Hirsch & Mann was invited to help celebrate the new Converse Chuck taylor All Star 2 release by creating an interactive LED floor that customers could control with their feet. Working with Amplify we created a game where two challengers worked together to achieve the biggest rally, with the highest score winning a pair of tickets to any UK festival of their choice.

We created a 2 meter by 1.5 meter screen using 70 LED  panels with over 70,000 LEDs in the whole display. Over 300 people came down to play the game in JD sports in Oxford Street London.

Client
Converse

Collaborators
Amplify
JD sports

Date
July 2015

Location
London, United Kingdom

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‘Chuck Taylor Foot Pong certainly has a ring to it. Well executed idea!’

@willasken, Twitter comment

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INTRO

 

Behind the Scenes